What constitutes a good company culture is changing because of developments in the labor market. With the rise of distributed, remote working, it’s no longer the case that employees work together in tightly-knit offices or can quickly go out for a drink at lunchtime. New approaches must be found.
That's not to say that these new practices don't have benefits. Companies want these new working patterns because it allows them to scale in a way that wasn’t possible before. Rather than workers being a kind of “fixed cost,” difficult to remove once installed, remote workers and distributed working patterns mean that companies can act a bit more like consumers, choosing to employ labor only when they need it. This “off-the-shelf” approach is helping to drive down company costs while simultaneously opening businesses up to a pool of talent which they wouldn’t ordinarily be able to access.